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Identity System

1 The “persona” of a corporation which is designed to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.

Graphic Design

2A creative process – undertaken in order to convey a specific message to a targeted audience. Common uses of graphic design include poster, catalog and books), advertisements and product packaging.

Mobile+Web Design

3Mobile (smartphone/tablet) users will have a similar experience and see similar content to Desktop users — but the content will be laid out in such a way to ensure that the content is readable without having to zoom or do any kind of resizing.

Multimedia Design

4It is media and content that uses a combination of different content forms. It includes a combination of text, audio, still images, animation, video, or interactivity content forms.

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